Towards the end of 2023, Talent Coordinator Tilly Swindlehurst flew to Munich with Free Focus client Evie Clark as she partnered with BMW Group.
Evie joined a select group of talent for #TheHunt which saw her handed the keys to the BMW WELT for the evening, where Evie competed against three other creators in a race to find and showcase BMW’s most iconic cars.
The campaign focused on TikTok with multiple pieces of video content shared across both Evie and BMW’s accounts. The video style and production values were tailored to suit the account where hosted.